My vision is to create a nationwide community of individuals with a passion for hunting, the outdoors, fitness, and self development. This Team focuses on holistic development and growth in all aspects of life. We are looking for active, committed members who are willing to invest in the growth of HLE. In return, we are dedicated to providing tenfold value to our Members. I am beyond grateful for the perspectives and lessons I learn from this Team every single day. Let's get to work!
This isn’t a brand ambassadorship or field staff. This is a COMMUNITY of likeminded individuals who push each other to grow in all facets of life.
Team Members receive EXCLUSIVE ACCESS to the Team mobile app and social platform. Interact with Team Members from ACROSS NORTH AMERICA, plan hunts, meet ups, and swap tips & tricks.
Membership includes access to in person events, hunts, and our bi-annual rendezvous. You'll also receive UP TO 50% OFF with our growing list of industry partners and discounts on all HLE merchandise & training programs. Membership also grants you FULL ACCESS to our monthly seminars & content library!
The HLE Team is a community UNLIKE ANY OTHER. You will be part of a nationwide network of folks PASSIONATE about hunting, fishing, fitness, and the outdoors.
We, of all people, understand everyone has competing time requirements and obligations.
By including monthly dues, the Team Program can ensure everyone is contributing back into the brand and Team’s growth regardless of their life commitments.
Team Members are responsible for dues either paid monthly at $25 or annually for $250.
These dues are invested back into Hunt Lift Eat and the Team’s GROWTH, OPPORTUNITIES, AND DEVELOPMENT.
We've found folks ENGAGE, LEARN, SHARE, AND CARE far more when they have a little skin in the game.
This isn’t a brand ambassadorship or field staff. This is a COMMUNITY of likeminded individuals who push each other to grow in all facets of life.
Team Members receive EXCLUSIVE ACCESS to the Team mobile app and social platform. Interact with Team Members from ACROSS NORTH AMERICA, plan hunts, meet ups, and swap tips & tricks.
Membership includes access to in person events, hunts, and our bi-annual rendezvous. You'll also receive UP TO 50% OFF with our growing list of industry partners and discounts on all HLE merchandise & training programs. Membership also grants you FULL ACCESS to our monthly seminars & content library!
The HLE Team is a community UNLIKE ANY OTHER. You will be part of a nationwide network of folks PASSIONATE about hunting, fishing, fitness, and the outdoors.
We, of all people, understand everyone has competing time requirements and obligations.
By including monthly dues, the Team Program can ensure everyone is contributing back into the brand and Team’s growth regardless of their life commitments.
Team Members are responsible for dues either paid monthly at $25 or annually for $250.
These dues are invested back into Hunt Lift Eat and the Team’s GROWTH, OPPORTUNITIES, AND DEVELOPMENT.
We've found folks ENGAGE, LEARN, SHARE, AND CARE far more when they have a little skin in the game.
Join the Team!
This isn't a Brand Ambassadorship or Pro Staff. This is a TEAM, COMMUNITY, & FAMILY.
Who Are We Looking For?
The Hunt Lift Eat Team is just that, a TEAM and COMMUNITY of dedicated folks who work their asses off in their everyday lives.
There are STANDARDS & EXPECTATIONS to be met if you're a part of this Team. We will challenge each other in every facet of life.
This isn't a place for the WEAK MINDED or the EASILY OFFENDED. This is a place for those who wish to push themselves and grow FAR BEYOND where they are today.
Will you take the time to read through this entire DESCRIPTION?
Caring enough to READ this information is the most basic test.
Are you fiercely passionate about hunting, the outdoors, fitness, & nutrition?
You DO NOT need to be EXPERTS in anything.
We accept and encourage ALL skill and ability levels.
We do EXPECT the desire to ENGAGE & LEARN!
Are you active on Social Media?
Social Media marketing drives 95% of our business. You DO NOT need thousands of followers.
We will help you with STRATEGIES & TACTICS and tactics to improve your content and grow your reach.
Now that we have launched our own TEAM EXCLUSIVE PLATFORM, you no longer NEED to be on social media in order to join the Team.
Have you supported HLE prior to applying to join the team?
SUPPORTING the company prior to joining is definitely encouraged but not a requirement.
It's definitely a better look if you're FAMILIAR with our products & offerings.
Do you understand how to articulate and communicate clearly, both written and verbally?
The ability to EFFECTIVELY COMMUNICATE is paramount to contributing to the Team.
Are you a self starter?
We are a RAPIDLY GROWING company in the outdoor industry.
The most ACTIVE & ENGAGED members of this Team program will be considered for the opportunity to move into positions of Team leadership & even HQ Staff during future expansion.
What are some responsibilities and expectations of Team Members?
- POSITIVELY represent the hunting community on Social Media and in day to day life.
- Be an EXAMPLE for sportsmen within your local communities
- FOLLOW all applicable game and fish LAWS & REGULATIONS
- Hunt and fish in a RESPONSIBLE & ETHICAL manner
- If you create hunting, exercise, cooking or outdoor content, toss us a TAG.
- ENGAGE with HLE on social media. Engagement drives the algorithm: likes, comments, saves, & shares enhance the organic reach of HLE.
- Continually spread BRAND AWARENESS and further company vision & initiatives
- Be an ACTIVE member of the Hunt Lift Eat Team & community
- Continue to pursue GROWTH & IMPROVEMENT across all facets of life. SHARE those experiences and lessons with the Team.
What are examples of seminar topics and discussions?
- Species Specific Hunting Tactics
- Nutrition and how it applies to different styles of training
- Deep dive into energy systems and programming modalities
- How to build a Social Media following
- Photography- tips and tactics
- Videography- tips and tactics (especially self filming hunts)
- Financial Readiness and planning: Real Estate Investing, Stock Markets, etc
- Entrepreneurship and starting small business
- Trauma and backcountry medicine
- Bushcraft & Survival Skills
- Hunt Planning and Strategies
Any topics Team members request. If we don’t have the answers, we’ll find someone who does.
All seminars will be recorded and available exclusively for the Team.
The Team will also have access to premium, exclusive content not available for wider distribution.
Luke enrolled in an MBA program in Afghanistan but quickly dropped out after receiving his syllabus. He believed the best way to learn business was through hands-on experience.
After his deployment, Luke purchased an embroidery/sewing machine and 100 blank hats. Using PowerPoint to design the first logos, he taught himself embroidery and started selling the first HLE patch hats to friends, family, and a few people online, particularly Caleb.
With the support of Luke's wife & the HLE Team, the HUNT LIFT EAT Brand has flourished into what it is today.
We have ambitious plans for the future and greatly appreciate the daily support from the HUNT LIFT EAT community.
HUNT LIFT EAT is dedicated to promoting an active outdoor lifestyle centered around training, hunting, and fishing. We aim to educate and inspire individuals to pursue this lifestyle and build a community of outdoor enthusiasts who positively impact the outdoor world.
Our community consists of diverse individuals from various backgrounds. Recognizing the mental health challenges faced by veterans and civilians, we believe that hunting, fishing, and fitness can offer healing and camaraderie to people from all walks of life.
At HUNT LIFT EAT, we take responsibility for protecting our lifestyle through education, outreach, and conservation efforts.
Meet The Staff
Founder & CEO
Luke Cox
Luke grew up an Army brat, but his family's farms in Grayson County, VA were constants in his life. He spent his childhood camping, fishing, hiking, and hunting. He barely graduated from Virginia Tech in 2013, where he studied History & Appalachian Studies (super useful in the real world). He somehow commissioned as an Army Infantry Officer despite spending most of his time at Hokie House (local watering hole) or the tree stand.
During his second deployment to Afghanistan, he discovered powerlifting and competed in a couple Army competitions. On that deployment he started his MBA but dropped out the first day. Missing hunting season that deployment motivated him to take advantage of every opportunity to be in the woods & lit a spark that has since grown into an obsession. He figured the best way to learn business was to start one, so he launched HLE.
He lives with his beautiful wife Caroline in Colorado Springs, CO. They have a son, daughter, and two dogs.
He's 5'7 and thinks he's the boss.
COO
Charlie Carr
Charlie grew up in central Texas and spent his childhood playing baseball, camping, hiking, and fishing. He graduated from Baylor in 2017 where he studied Entrepreneurship and Corporate Innovation. Charlie commissioned as an Army Infantry Officer in 2017 and spent seven years as a paratrooper in Alaska and Louisiana.
During his time in Alaska, Charlie had the opportunity to hunt for black bear, caribou, duck, and upland game. When he wasn’t hunting or fishing for salmon, trout, or halibut, he was hiking, camping, lifting or trail running in the mountains.
He lives with his wife in Fort Collins, CO with their two labs, causing nothing but trouble.
Charlie is from Texas. So, he is better than you and he knows it.
Design & Merchandising, Women in the Wild Lead
Caroline Cox
Caroline grew up on a horse farm in the foothills of the Smoky Mountains. She spent her childhood fishing, camping, hiking, and spending most of her free time in the outdoors.
Once Caroline met Luke, she quickly became immersed in the family deer camp and all things hunting. Caroline enjoys gardening, cooking, and physical fitness. She's an elementary school teacher by trade but left education to homeschool her children, Barrett and Ainsley.
Caroline handles design and merchandising for Hunt Lift Eat. She is also the HLE Women in the Wild team lead.
She's like a hillbilly Joanna Gaines.
Team Lead, Podcast Co-Host
Carter McKenzie
Carter grew up in North Georgia and from a young age had a passion for fishing and the outdoors. He was introduced to hunting as a freshman in college and had been hooked ever since. He has hunted in many states including black bear in Alaska, mule deer and antelope in Wyoming, ducks in Arkansas and North Dakota and most often, whitetail in his home state. With hunting has come a passion for cooking wild game and sharing it with others.
Carter is a high school history teacher in John’s Creek, Ga where he teaches AP US history, AP Psychology, and World History. He also coaches several sports including cross country, tennis, and swim team. He lives on a small farm with his wife and two daughters where gardening and self sufficiency are important.
Carter is the only dude who brings rosemary to deer camp.
We're not sure what Derick does here.
Derick Bosley
Derick grew up in the backwoods of West Virginia. During his youth he played football, baseball, and wrestled and spent time learning to hunt from is uncle and grandfather. After high school, Derick attended Fairmont State University and graduated from the Physical Therapist Assistant program.
He wanted more and enlisted in the Army. He was assigned as a medic to 3rd Ranger Battalion and spent his entire military career there. While on his last deployment, Derick decided to give knife making a try when he got back home. He instantly fell in love with the art and transformed this side project into a full-fledged business.
Derick is the HLE resident blacksmith/bladesmith, medical SME, and has been a frequent guest on the podcast.
Derick looks like the goat dude from Narnia.
Operations/ Membership Coordinator
Kerri McAllister
Kerri was born into a military family and travelled the world with at a young age. Getting to explore new places sparked a fire within him and he learned to embrace his adventurous side.
Upon graduating high school, Kerri joined the Army and spent his entire 20 plus year career in Fort Bragg, NC. He served as an Airborne Infantryman, Special Forces Weapons Sergeant, and a Special Forces Intelligence Sergeant. While training at the Special Warfare Center and Schools THOR3 program he discovered Strongman and has since competed in strongman, powerlifting, and highland games.
Coming off of his ninth deployment Kerri was dealing with several injuries which were exacerbated by an airborne operation gone wrong. He was told he would have to spend the last few years of his career behind a desk. This prompted a teammate to convince him to buy a bow and put him in a tree stand on opening morning in NC. Kerri never saw a deer but had a small black bear walk under his stand, from that exact moment he was hooked for life.
Kerri lives with his wife, Holly, in Kentucky, helping to support her military career the way she supported his. He has a ninja for a son, a ballerina for a daughter, and 4 dogs.
He currently handles Operations and Membership for Hunt Lift Eat.
Yes, his entire personality revolves around his previous profession, he doesn't give a shit.
Women in the Wild Assistant Lead, HLE Training Coach
Jessica Mays
Jessica is an Oklahoma native who has spent the last 7 years living and learning all things Texas. She started hunting with her dad when she was in high school and has been hooked since the beginning!
She has a Masters in Kinesiology and has been working as a coach/trainer since 2016, as well as a building a full time career with health and engagement strategy in the corporate wellness world. Jess spent 7 years as a competitive bodybuilder. Since retiring, she has followed her passion by helping clients build stronger, healthier lives.
Jess loves all things outdoors from hunting to hiking, camping and everything in between! She and her husband have two dogs and love to travel and adventure wherever life takes them!
Jessica is the Assistant Team Lead for Women in the Wild and part of the Hunt Lift Eat coaching team.
Events Coordinator
Keifer Rogers
Keifer was born in the “south” roughly 100 miles below the Mason Dixon line. At a young age his family moved to Gettysburg, PA where he spent the majority of his childhood dodging ghosts and history buffs, like Luke and Carter, except for a small stint that his family lived in England. Growing up, hunting wasn’t apart of Keifer's life. Sports were the priority. He played football, soccer, hockey, snowboarding, and skateboarding! The concussions make sense now.
After high school Keifer’s best friend introduced him to public land whitetail hunting and he has been hooked ever since. Keifer has lived in, traveled, and hunted several states across the US and is on a lifetime mission to shoot a deer in all 50 states. Hunting changed Keifer’s life in many ways, from the way he trains in the gym to his career. Thats how HLE came into the picture. Wanting to connect, find community, and experience every culture that hunting has to offer Keifer joined the Team in 2022.
Considering himself a jack of all trades, Keifer has tested the waters in many different jobs over the years, but one thing that always rings true is his love for people and customer satisfaction! Keifer is currently working as a professional big game hunting guide and booking hunting and fishing trips for outfitters worldwide. Keifer also works for HLE as part of the events crew!
Keifer wanted us to say that he has the best mustache on road crew regardless of what Kerri or Garrett may think. *Alexia play "You’re So Vain"*
Manufacturing & Fulfillment
Josh Kast
Josh comes from a military family and moved around a lot as a kid. He was primarily raised in Rio Rancho, New Mexico.
Josh went to school at Texas Tech University. In 2018 his team was crowned the intramural flag football champions. He studied kinesiology before graduating with an astounding 2.9 GPA. He commissioned in the army in 2019 as an active duty infantry officer where he learned tons of applicable skills to include Microsoft excel.
He lives with his wife, Mariah - who is way out of his league - and their Golden Retriever, Nova in Colorado. Josh's hobbies include working on cars, anything in the outdoors, and crushing Miller Lites.
Josh runs manufacturing and fulfillment for HLE.
If something is wrong with your order, it's his fault.
Podcast Manager
Cole Ried
Cole grew up all over the United States as an Army brat but spent most of his time in the DC metro area. Even though Cole grew up in the outdoors camping and fishing, hunting didn’t become as passion for him until recently in 2019. He has now hunted Whitetail deer, Mule deer, Elk, & Antelope in various states such as Georgia, Wyoming, Montana, Colorado, & Virginia.
Being a relatively new hunter, Cole enjoys spending time learning new ways to introduce game meat into his life and sharing it with others. Cole also has a passion of educating people on hunting and conservationism overall.
Cole is currently pursuing his master’s degree in international affairs and political science while working for a consulting firm based out of the DC Metro area.
Outside of hunting and fishing Cole enjoys training for half-marathons, and spending time in his garden growing enough vegetables to share with his friends and family. Cole lives in Greenville, SC with his girlfriend and 2 German Shorthaired Pointer’s.
Cole habitually forgets to hit record on podcasts. There's nothing like recording the same podcast 3 times in a row.
Virtual Training Lead
Bobby McCready
Bobby is a redneck stuck in New Jersey. He grew up upland and small game hunting and slowly started to learn all aspects of hunting. He may not be the best hunter in the woods, but he sure does take killer selfies sitting in a tree.
Bobby has 3 short hair pointers and spends most of his life catering to them. He also runs a non profit in his home state to help more people get off the couch and into the woods. He used to be a fat bastard. So he woke up one day, changed his lifestyle, and began to get his ass in shape. When you talk to him, your first thought will be “I want whatever this dude's on.” It’s not cocaine, he's just high on living and loves a good laugh.
Jersey Shore meets the backwoods.
Product Reviews
Daniel Reitz
Daniel grew up a farm kid in Northern Colorado. He is from a family of avid hunters and was introduced to bowhunting at a very young age. When Dan was 3 years old his grandfather put him in a tree stand with a bow and thought him to shoot at 3D targets. This sparked Daniels passion for archery.
Since then, Dan has worked in several archery pro shops as a coach and technician. He truly enjoys helping other archers grow and learn.
In his free time Daniel shoots archery competitively, chases game all over the US, and works hard to stay physically and mentally strong. He is always thinking about bugling bulls and September.
Dan currently lives in Colorado with his stunning wife, Jessie.
Reach out to Dan for his rolodex of tag soup recipes.
Podcast Producer
Chad Burke
Chad was born and raised in Colorado where he currently lives with his beautiful wife and three amazing children.
Chad’s whole world revolves around God, family, friends, hunting and fishing. He was blessed to be a part of a cool adventure with Justin Eberle called Joe Outdoors, which helped him to realize his true calling
in life was to become a “Professional Outdoor Amateur.” Through Joe Outdoors he
was introduce to HLE, Luke, and Carter. He has not looked back since.
Chad joined HLE because he thought the community was amazing and he knew it would provide his family with the kind of outdoors life opportunity that he had always dreamed of for them.
Chad is currently the tech guy and podcast producer / editor for the Fish Lift Eat team.
If you cant tell from his picture... Chad's a nerd.